Mid-Year Check-In

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It’s hard for me to believe I am already writing the mid-year Publisher’s Note! 

How are you all doing?

If the first part of the year was slow for you, you are not alone. In May, I had the opportunity to sit down for a conversation with Aaron Brunko and David Obert from Verisk (you can find the video on the C&R website) to discuss current industry data. During that interview, they noted that claims volume was down 22% in Q1 of this year from Q1 of 2023. I am looking forward to ongoing discussions just like this one with them, and being able to share valuable data like that with you to help you make informed decisions for your business.

Do you have things you’d love to hear about from Aaron and David? Share those thoughts with me! [email protected]

And along a similar vein, I facilitated a panel on Artificial Intelligence/AI in the industry at the ACCESS National Conference, and realized some of the conversations on AI need to go back to basics. I believe many of you might still be asking yourself the question: Where do I even start? 

Starting next month, we have a special series in partnership with the Cleaning and Restoration Science Institute of Australia, on AI. But for now, I want to offer you a little bit of advice to dip your toe in the water if you haven’t yet. Start with ChatGPT. The newest version, 4o, is free and pretty incredible. Try prompting it to draft an email for you to an adjuster who is giving pushback, and tweak your prompt until it delivers a result you can take and edit yourself to send off. You can ask it to write in any “voice” you would like – from professional businessperson, or a valley girl, and it will deliver! It can also help create more exciting social media posts, a description for your next speaking engagement, and more. 

LASTLY – don’t forget to take this year’s State of the Industry survey! You can find it at www.candrmagazine.com/stateoftheindustry … We look forward to another amazing year of data and industry insights!

In partnership,

Michelle Blevins 

Michelle Blevins

Michelle BlevinsMichelle Blevins is a content creator, marketing consultant, and entrepreneur whose career has been centered around education and fostering relationships within the industry she serves.

A journalist by trade, Michelle is passionate about running a publication rooted in integrity and valuable education. She views her role as owner and publisher of C&R Magazine as a bridge between industry experts and restoration and cleaning contractors.

Since joining the restoration industry, Michelle has made it her business to stay on top of the latest industry trends. She has become a go-to resource for anyone looking to learn more about what’s happening within today’s restoration industry. This has earned her a spot on many industry stages facilitating panels and helpful discussion with industry experts on the biggest topics facing restorers and cleaners in the current market.

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