Q: Can you please share your “ask afraid” story?
JT says: Happily. A client recently said, “I should’ve called you years ago.” Out of curiosity, I asked why he hadn’t? He looked at his wife, then at me, he paused, “I was afraid.” He continued, “…of what you’d find. Or what our retirement would look like.” Then added with emphasis, “This is my life.”
She then stated, “There were many sleepless nights. Your answers and a plan were soothing to our souls.”
He continued, “I’ve made a career of solving problems- building my team, difficult clients, getting paid, growth challenges, etc. I just had no idea how to proceed when we talked about selling. Really glad we crossed paths.”
Looking back 3-4 years, what would you tell yourself? “It seems so simple now. Though afraid, having a clear path to retirement was more important than my feelings ever were. I’d tell myself to simply ‘ask afraid’ and get answers!”
Get Answers + Get Prepared = Get Retired
Have a question for JT? Don’t worry, all questions will remain anonymous! You can email JT at [email protected].
JT Kraai
As CEO and Founder of Exit Strategies 360, JT takes extreme pride in helping business owners prepare and navigate the business sales process. As an M&A Advisor, Broker and Consultant for 20+ years, he has structured hundreds of transactions for virtually any scenario, keenly understanding the needs of both buyers and sellers.
JT indicates, “Most business owners are unaware of their options when it comes to preparing and selling their business. These options can increase cash and decrease taxes by hundreds of thousands of dollars. An educated decision is always the best.”
He then adds, “An owner’s weakest link is fear… without knowing how to proceed, they don’t. We offer the tools, process and roadmap to proceed with confidence.”
With over 25+ years of entrepreneurial ventures including five start-ups/sales, he has a solid understanding of what it takes to successfully create, expand and maximize business values. JT instinctively has the expertise and capacity to think about critical factors affecting the success of a transaction, providing an extremely valuable perspective and advantage for his clients.
According to JT, “You’ll probably do this only once in your life… let’s do it right.”
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