Thriving in Uncertainty: Building A People-First Restoration Company

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After 20 years in restoration, Katie Smith, second-generation owner and CEO of PHC Restoration, has learned that success isn’t just about profit—it’s about people, purpose, and impact.

She shares how personal transformation, strategic planning, and clear leadership roles reshaped her company. From cash flow protection to thriving as an independent restorer, this episode delivers hard-earned wisdom for building a restoration business that lasts.

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