WoolSafe, the global authority on wool carpet and rug care, is pleased to announce the appointment of Lisa Wagner as the new North America Director. With a wealth of experience in the textile and cleaning industries, Lisa is set to lead WoolSafe’s initiatives in the region, ensuring the highest standards in carpet and rug cleaning and maintenance.
Lisa brings over 25 years of experience in various leadership roles within the cleaning and flooring industries where she has successfully promoted wool carpets and rugs as the best choice for consumers. Her extensive background in the textile cleaning industry, combined with her commitment to educating consumers and professionals about the benefits of wool, makes her an ideal fit for WoolSafe’s mission.
“We are thrilled to welcome Lisa to the WoolSafe team,” said Steve Bakker, Managing Director of WoolSafe. “Her expertise and passion for wool will be instrumental in expanding our reach and reinforcing our commitment to wool quality and care in North America. We believe her leadership will strengthen our community of wool advocates.”
In her new role, Lisa will focus on developing strategic partnerships, enhancing educational resources for consumers and cleaning professionals, and promoting the benefits of WoolSafe certified products throughout North America. She is poised to spearhead initiatives that align with WoolSafe’s mission of promoting sustainable wool care practices.
“I am honored to join WoolSafe and to help elevate the profile of wool and its many advantages,” said Lisa Wagner. “I look forward to collaborating with industry stakeholders and consumers alike to inspire and educate about the beauty and cleanability of wool.”
About WoolSafe:
WoolSafe is an international organization dedicated to promoting the proper care of wool textiles and ensuring the quality of wool carpet and rug care products. Through rigorous testing and certification programs, WoolSafe provides consumers and professionals with peace of mind when it comes to choosing and caring for wool interior textiles.
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