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Add a Vertical: What You Need to Know About Adding Carpet Cleaning Services to Your Restoration Business

July 1, 2025 7:00 am

In parts one and two of our “Add a Vertical” Series, we explored what it takes to successfully expand into environmental and roofing services. Now, in the final installment, we turn our focus to carpet cleaning, a vertical that’s often overlooked but may be one of the most strategic additions you can make. Despite the demand, most restoration contractors still don’t offer carpet cleaning in-house. It’s not always the right fit, particularly for companies focused exclusively on TPA work, but for those already marketing directly to consumers or working heavily in commercial and multifamily

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Restoration Owner- “Can’t You Just Introduce Me to the Buyer and Let Me Take It From There?”

July 1, 2025 7:00 am

Q: Restoration Owner-  “Can’t you just introduce me to the buyer and let me take it from there?”   JT says: My response was direct-  “Wish it were that simple.  I could, but the success rate would fall from over 90% to less than 10%.”   Silence.     As he was looking for words, I continued, “Please don’t confuse ‘easy’ with ‘simple’.  Easy is something completed without much effort.  Simple describes something straightforward or uncomplicated.”    More silence.  I added, “After 20 years in the industry, getting multiple qualified buyers to the table is

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How Vendors Are Treated in an Acquisition

June 28, 2025 9:08 am

When companies are purchased, they are often purchased mid-stride. That is, the closing occurs at a point in time when receivables and payables are outstanding for ongoing work, services, equipment, and supplies. How vendors and subcontractors of an acquired company are treated may depend on the nature of the transaction and the underlying vendor contracts. Acquisitions may be of stock or assets, and in the latter situation, a purchase of the assets of a distressed company (as opposed to the shares) could leave some vendors of the acquired company exposed and vulnerable. These assets

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The Human Side of Contents Restoration: Offering Empathy During a Time of Crisis

June 26, 2025 11:04 am

Whether it’s a seasonal storm, a wildfire or a significant flood, natural disasters can do untold damage to homes—including damage not only to the structure of the property but also to its contents. The silver lining is that, as catastrophic weather events have grown more numerous, so have contents restoration companies. These experts arrive shortly after the insurance claims process begins, handling what’s left of a family’s physical assets. Through their technical prowess and advanced technology, contents restoration companies are often able to restore and rehabilitate damaged items, breathing new life into clothing, electronics

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Old Dog, New Tech: How AI Can Save Your Sanity in the Field

June 24, 2025 7:00 am

As much as I hate to admit this in print, I am 58 years old. It feels really old when I type it out on the page. For those of you who haven’t yet reached my level of “seasoning,” it’s a weird age to be. You’re still young enough to be driven and want to add value, yet old enough to fear being left behind by rapidly evolving technology. I know many owners and managers feel this way. Many of us are at a crossroads— battling to stay relevant while quietly worrying we won’t

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Add a Vertical: What You Need to Know About Adding Roofing Services to Your Restoration Business

June 19, 2025 9:05 am

While restoration is known to be a relatively resilient industry, it’s also highly competitive and heavily driven by weather events, causing lead flow to fluctuate throughout the year. One way restorers can establish a more dependable stream of revenue and better shield their business from economic ups and downs is by adding a vertical to their service offerings. In part one of our Add a Vertical series, we covered the ins and outs of expanding into the environmental space. Now, in part two, we’re turning our focus to roofing. If you’re already getting roofing

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Training Your Next (or First) Estimator

June 18, 2025 7:55 am

I’ve heard more than a few business owners and managers comment at how difficult it is to find and hire a good estimator. There’s a reason for that. Restoration estimating isn’t just about numbers. It requires industry-specific software knowledge, an understanding of carrier expectations, a grasp of drying and repair timelines, and enough construction fluency to explain why something should cost what it does. That unique blend of skills severely limits the number of viable candidates in any market. As a result, many owners and managers end up holding onto estimating responsibilities themselves. It

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5 Keys to Managing a High Performance Restoration Sales Team

June 16, 2025 7:58 pm

Leading a high-performance restoration sales team isn’t just about hiring charismatic reps or setting ambitious goals—it’s about engineering an environment where consistent execution, strategic planning, and full-team alignment become the norm. In this article, I’m breaking down five essential levers that drive sales success in restoration: the tools, rhythms, and frameworks that separate the teams that consistently win from those who stall out or churn talent. Whether you’re building a sales org from scratch or leveling up an existing crew, these keys will help you move from chaos to clarity—and get results that stick.

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From Symptom to Solution: How Restorers Can Harness the Power of AI Without Losing What Makes Us Human

June 10, 2025 9:18 am

“If you or a loved one has suffered unforeseen consequences or organizational health issues due to artificial intelligence, you may be entitled to financial compensation.” That’s how I opened my talk at the 2025 RIA Convention & Industry Expo. Yes, it got laughs, but like most good jokes, it landed because there’s truth in it. AI is everywhere…plastered across ads, baked into software updates, and dominating conversations from job sites to boardrooms. But let’s be real: AI without intention can create chaos. I’ve seen it. If you implement AI without a strong foundation, it

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Train Your Technicians to Sell: Why Inspection Calls Shouldn’t Go to Waste

June 9, 2025 7:00 am

I remember years ago, we were in the middle of a huge rain and windstorm in Southern California (yes, it does rain in Southern California). My company was receiving calls at a pace we could not keep up with. Business had been slow leading into this storm, and I did not want to miss any opportunities to sell jobs and make money. There was only one problem: I only had a few first responders to inspect new losses, and all of us were already running from job to job as fast as we could

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