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C&R Roundtable: The State of the Industry

November 3, 2023 8:00 am

Industry experts weigh in on trends, opportunities, weaknesses, and more. 1. What do you see as the restoration industry’s biggest strength going into 2024? Moore: Heading into 2024, the restoration industry’s greatest strength lies in our collective numbers and diversity. The global average annual revenue for a restoration company is approximately $2M-$3M, representing the typical restorer’s reality. This broad base of average restorers forms the backbone of our industry, not just the few national firms. While companies like ATI Restoration are exceptions, it’s the voice and perspective of the average restorer that holds the

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The State of Our Industry

November 1, 2023 1:00 pm

To continue the conversation, read Leighton Healey’s article Don’t Settle for Fool’s Gold Data in 2024.   A LOOK AT INDUSTRY MAKEUP, EMERGING TRENDS, AND RESTORATION INDUSTRY OPPORTUNITIES IN 2023 “Research is creating new knowledge.” -Neil Armstrong Data is arguably the most vital component of solid decision making. The more we know, the clearer our decisions. Yet, according to a study done at Ohio State, more than half of Americans rely on their gut or intuition when making decisions. While intuition can certainly provide a hunch (or sometimes even a strong feeling for right or

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Don’t Settle for Fool’s Gold Data in 2024

November 1, 2023 1:00 pm

To continue the conversation, read Michelle Blevins’ article The State of Our Industry.   Today, with the publication of the State of the Industry 2023, the restoration industry welcomes something new, something that it has not had since the industry’s early formation only a handful of decades ago; comparable year over year data on major trends and sentiments that impact every stakeholder connected to this unique, chaotic, and essential industry. Much will be written, presented, and discussed about the major themes and data presented in this year’s report – there are many eyebrow raising

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Facebook Like Campaigns in 60 seconds

October 30, 2023 12:01 pm

In our latest “Spot On Marketing” episode, we dive into the dynamic world of Facebook Like Campaigns, a useful tool for businesses aiming to amplify their social media presence. In just 60 seconds, we cover some strategies behind creating impactful campaigns that not only generate likes but also foster genuine engagement. From boosting brand visibility to creating a positive ripple effect across the digital landscape, these campaigns are a key component of a comprehensive digital marketing strategy. Join us as we explore the topic of Facebook Like Campaigns and discover how you can harness

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HR – Get Out of the Transactional Box

October 24, 2023 7:34 am

Speaking to all my fellow HR professionals and anyone who carries out HR duties. Over the years, Human Resources has gone through a roller coaster of duties and functions. From the humble Personnel Department to Human Resources to People Operations, the HR function of a company has gone through a few different names, looks, and personalities. But the fundamental duties of HR never changed, all transactional with little true relational value. Why do you think everyone dreads HR? It is the responsibility of HR to do the hard transactional work, to be the “bad

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Overall Business Acumen & Profitability | Restoration Master Class Episode 16

October 19, 2023 10:11 am

Today on the latest episode of The Restoration Master Class, sponsored by ⁠Encircle⁠, we have Phil Rosebrook, of ⁠Business Mentors⁠, to talk through business acumen and what restorers REALLY need to know to have a profitable, forward-driving business model. This episode will cover: What the top 3 things Phil see’s successful restoration companies doing that increase their overall profitability How important industry acumen and involvement to overall profitability is The best way for restorers to tap into the industry and stay up-to-date on trends …and more! Miss an episode? Check them all out below!

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The Restoration Dictionary

October 19, 2023 8:07 am

I’m so happy to be part of and actively participate in the IICRC Standards of Care for this industry. I can’t rely on waiting for the old standards and the new standards to go public, there are so many redefined and defined (new) words. They even clarified language for us. But here are some definitions that have been in our industry. I can’t wait to see how they are cleaned up and/or presenting new definitions.  Knockdown (verb): (syn.) pulldown: 1. An act of using aerosolized fine liquid droplets to reduce airborne solid particles by

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Bigger Business: More Profit?

October 18, 2023 7:55 am

As fear and uncertainty from the 2020 Pandemic eased for labor-driven businesses in the trades, owners and general managers began to look for ways to grow their business. This could be through new lines of service or completely new trades added into their company as an opportunity for vertical integration. For many business owners, the addition of services is an answer to growing their business and they enjoy the challenges this creates. However, some businesses may improve by simplifying the trades they perform and focusing on their key strengths or specializations.  According to a

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Marrying Goals with Standards to Win

October 17, 2023 12:32 am

While goals are aspirational and motivate us to reach for greater heights, standards define the consistent actions and behaviors we commit to, day in and day out. Think of standards as the foundation upon which goals are built. For a business owner or manager, setting clear standards for yourself and your team means creating a roadmap of excellence that leads to achievement. It’s about ensuring that every important task is executed with precision and dedication. Over time, these standards become ingrained habits, driving the company forward, even when unforeseen challenges arise. In essence, goals

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Planning for a Better 2024 Without the Pain

October 17, 2023 12:10 am

This is not your average planning pep talk. It’s 4th quarter, and the path to 2024 is paved with advice and opinions on setting up your master plan for next year.The truth is, a good solid plan is always ideal in your business, but sometimes big planning eludes us. Sometimes planning is a pain. Sometimes we’re overwhelmed by the doing, and the planning takes a back seat. Let’s face it, you may not be the best planner, and you know what? That’s ok. If you can answer these three questions for yourself, your business

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