Articles

Life Lessons From My Children | Volume 1

You have likely heard this from me before, but every time I go to write one of these, I experience serious writer’s block. So, I’m going to take a different approach – in hopes that you will find it both enjoyable and relatable. I’m a mom of a 3-year-old and 8-year-old, both boys. Being a mom is such a gift – and being a mom who also gets to be an entrepreneur while being totally hands-on and involved with them is not a privilege I take lightly. As I watch them interact and establish

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Job Hazard Analysis- Protecting Our People & Managing Risk

A Job Hazard Analysis (JHA) is a critical component of any restoration business’s safety program. A JHA is a process that involves identifying potential hazards associated with a particular job or task, assessing the risks associated with those hazards, and implementing measures to control or eliminate those hazards.  In the restoration industry, there are several hazards that technicians may encounter throughout their daily duties. These hazards can pose a significant risk to their health and safety if they are not properly identified, planned for, and addressed. Here are some of the most common hazards

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Smart Marketing in Today’s Restoration Space

I’m always pumped when I learn something new, and for the past three years, I’ve been learning so much about what marketing is and what it isn’t for my business. When I ask other business owners how they bring in revenue, the most common answer has very little to do with how they actually gain leads or revenue.  I could write five of these short columns on what marketing is and what it means in your business and not even scratch the surface.  Marketing is not a sporadic thing we do when the leads

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Succession Planning + Profitability

Building a company with an intentional culture and purpose does not happen by accident. The more intentional you are with your company, and the decisions you make as a leader, the greater you set your entire team up for success. This, in turn, leads to higher revenues – and an overall ability to be profitable and have healthy profit margins. In this fifth episode of the Restoration Master Class on Profitability, sponsored by Encircle, Exit Strategies 360‘s JT Kraai discusses how exit strategies and succession planning impact a company’s overall ability to be profitable,

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2023 International Restoration Convention & Industry Expo

The 2023 International Restoration Convention & Industry Expo is fast approaching! If you haven’t already done so register for the convention, and make your hotel reservations now for the industry’s premier event taking place April 24-26 at Rosen Shingle Creek in sunny Orlando, Florida.  Hosted by the Restoration Industry Association (RIA), the theme of the 77th Annual Convention & Industry Expo is “Restoration Beautiful,” which reflects not only the skill but the incredible artistry of restoration professionals who bring damaged buildings and contents back to life!   This is a must-attend event that brings

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Trauma Cleanup: The Intersection of Professionalism & Empathy

In reviewing countless trauma jobs over the past 20 years, the difference between executing the job well or not comes down to one key factor—how we made the customer feel. Epitaphs like “I felt cared for” and “they showed so much care and compassion to my family” are vital to a successful job.  The nature of our business is to respond to and support individuals through devastating and often traumatizing events. For me, the most challenging and gut-wrenching jobs I have had involved children, and I worked to keep my mind focused on the

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Networking Beautiful: Tips for Building Your Social Capital Through Authentic Relationships

Networking is the crux of the top events in the restoration industry. As someone who works for a company that puts on several events each year, I can attest to the fact that no matter how much networking is built in, people are almost always happy for more. Several years ago, I joined the RIA Convention and Industry Expo* Planning Committee (*this year’s event will be April 24-26 in Orlando). At the end of each show, we request feedback from participants including what to offer the following year. Guess what the number one suggestion

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Restoration Technical Institute (RTI) Announces Available Training Courses for 2nd Quarter of 2023

Visit our website for additional learning opportunities including health, safety and compliance courses, FREE webinars and more: https://courses.rtilearning.com/course-catalog  IICRC Water Restoration Technician (WRT) – LIVE Online w/Destry Ransdell https://courses.rtilearning.com/product/water-restoration-technician-wrt-live-online-1  DATE: May 2-4, 2023 TIME: 10AM – 5PM (EST) COST: $499  IICRC Applied Structural Drying (ASD) – In Person w/Destry Ransdell https://courses.rtilearning.com/product/iicrc-applied-structural-drying-asd-in-perso-2  DATE: May 16-17, 2023 TIME: 8AM-5PM (EST) COST: $1,195  IICRC Carpet Cleaning Technician (CCT) – LIVE Online w/Mark Violand https://courses.rtilearning.com/product/carpet-cleaning-technician-cct-live-online-ma  DATE: May 17-18, 2023 TIME: 10AM – 6PM (EST) COST: $359  IICRC Water Restoration Technician (WRT) – In Person w/Destry Ransdell https://courses.rtilearning.com/product/iicrc-water-restoration-technician-wrt-in-pe  DATE:

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Dear David: Does an Engineer Need to Consider All the Evidence Available?

Dear David, Does an engineer need to consider all the evidence available? Whether it’s storm damage, water damage, or even fires we are seeing more engineers being engaged by insurance companies.  Often these visits are brief, and they result in the policyholder receiving a denial letter.  Dear Engineered Denial, According to my favorite search engine, Professional Engineers are licensed in all 50 states and the District of Columbia. That being true, licensing brings with it regulations and a standard of professional conduct. Wisconsin’s Administrative Code Chapter A-E 8 spells out Professional Conduct for Architects,

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Harnessing the Power of Online Reviews

Online reviews can be a major business-builder for companies excelling not just at getting positive reviews, but getting them often and consistently. Yet the art of getting customers to actually leave reviews isn’t always easy. There are right and wrong times to ask, good ways to ask and … well … not so good ways. Plus, what happens when a bad review pops in? Or a customer tries to leave a good review, but doesn’t know how and gives up? In this episode of Restoration Today, Zach Garrett, founder of Liftify, shares what it actually takes to get

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