Facebook Youtube Linkedin Instagram
SUBSCRIBE NOW
Main Menu

Articles

Dominate Marketing With Vehicle Wraps

December 15, 2022 9:36 am

Vehicle wraps and graphics have tremendous marketing & advertising benefits for businesses across all sizes and industries, including cleaning and restoration contractors. Most businesses have no idea that vehicle graphics generate 1,000 impressions for only $0.07. Billboards reach the same audience for 6x the cost, while newspaper ads reach that audience for 38x the cost. They’re by far the most cost-efficient marketing strategy. As an advertising tool, vehicle wraps are decals or vinyl graphics that are applied to a partial or entire painted surface of a vehicle. They’re an extremely effective method to showcase

Read More »

Complexities in Estimating High Net-Worth Building Fire Damage

December 14, 2022 8:00 am

This 3,900 square-foot, single-family beachfront home in Southern California — with a glass railing and an observation/party deck — suffered extensive fire damage when a homeless person set fire to the adjacent residence under construction. Intense heat, soot and ash-related damage necessitated a complete interior gut down to the studs. When it comes to estimating damages incurred in a fire loss, multiple complexities and nuances must be considered. From structural mitigation and materials to costs of systems and a timeline for the renovation. Estimating a high net worth fire loss reconstruction takes experience, skill,

Read More »

Maximizing Your Restoration Company’s Online Presence

December 12, 2022 5:28 pm

Digital marketing is an overwhelming topic for a lot of restorers, especially as algorithms and best practices are constantly evolving and changing. The good news: there are experts to help! In this episode, Ashlee Southworth and Amanda Stichter from Virtual Vision join Restoration Today to answer questions like: What makes a website good? How important is content on a website? What is SEO, exactly? What are the most cost-effective ways for restorers to attract customers and leads online? What social media platforms perform best for cleaning and restoration companies? How should companies track their

Read More »

Your 2023 Insurance Renewals

December 12, 2022 8:00 am

Going into 2023 many restoration firms are going to be receiving some unexpected and unwanted items in their insurance policies, in addition to increased costs.  In 2022 insurance companies across the board paid out $1.05 for every $1.00 they brought in in premiums. Insurance companies really need that number to be 95% of premiums paid out in claims and expenses to make a decent return on capital.  There are two ways to fix that profitability problem for insurance companies. Pay fewer claims and charge more premiums.   Charging more in premiums is an obvious

Read More »

C&R Roundtable: The State of Our Industry

December 8, 2022 4:24 pm

Publisher’s Note: To enhance the 2022 C&R State of the Industry Study, we brought in 11 experts from a number of corners of the cleaning and restoration industry to answer two questions: what do you see as our industry’s biggest strength and weakness? And what should contractors being paying attention to in 2023? You’ll find answers related to pricing and profitability, product choice and sustainability, industry involvement, drying, insurtech, carriers and TPAs, and more! 1. WHAT DO YOU SEE AS OUR INUSTRY’S BIGGEST STRENGTH AND WEAKNESS? BERRY: We think the greatest strength of the

Read More »

RestorTech Integrations: E3 + Clean Claims

December 8, 2022 12:56 pm

In C&R‘s State of the Industry report, restorers agreed software choices – and software onboarding – are ongoing pain points for their companies. Clean Claims and E3 are two of the platforms looking to ease this pain point by full integration of the two platforms that complement each other well. Chuck Dewald III, of the Dewald Academy of Drying and creator of E3, and Lane Larsen from Clean Claims share the inspiration behind their platforms, what they do, the value of proper documentation during the claims and restoration process, and the importance of integrations

Read More »

Get Paid Faster, Collect More, and Outsource your Insurance Billing

December 8, 2022 9:47 am

This article is sponsored by One Claim Solution. Let’s face it, settling invoices with insurance companies can be a difficult, time-consuming task – especially if your plate is already full. The good news is you can enlist in the help of claim advocates to help with the load. One Claim Solution (OCS) is an insurance billing specialist that will work with insurance carriers on your behalf to get you paid for your mitigation work.  If you’ve struggled to stay on top of your insurance invoices or fear losing out on fair compensation from the

Read More »

The State of Our Industry

December 6, 2022 1:43 pm

A Study Created for Restorers, Powered by C&R and KnowHow. Find all articles, videos, podcasts, and downloads related to this study here. Data. Facts. Trends. Three things constantly sought after in our ever-changing restoration industry. After all, the more we know, the more educated our decisions for our own businesses can be, right? That constant desire for data was the driving force behind C&R’s 2022 State of the Industry Study. Restorers from all 50 states, plus every Canadian province, responded to C&R’s first-ever State of the Industry study. Companies ranged in size from two

Read More »

InsurTech & RestorTech with CoreLogic’s Garret Gray

December 6, 2022 7:40 am

Garret Gray, CoreLogic’s President of Protect (although likely going through a title change soon!), returns to Restoration Today to catch up on all things InsurTech and RestorTech-related. Garret and Michelle discuss: The latest with Symbility/Claims Connect. Symbility’s pricing methodology. Ongoing efforts to update pricing, and gather industry feedback. Deviating from standardized price lists. Keeping up with labor rates. Benefits for non-TPA contractors using Symbility. Where to find Symbility training. Best ways for contractors to stay on the front edge of new technology. The upcoming INTRConnect show in LA. …. & more! Watch here, or

Read More »

Best Practices for Pin-Type Moisture Meters

December 5, 2022 9:57 pm

Chuck Boutall is back with special guest Tom Laurenzi to discuss invasive, or pin-type meters – how they work, best practices, and other key items to understand for the drying and restoration process. Check out other episode of When It Comes Down To It here! P.S. Always stay tuned for the bloopers at the end!

Read More »
Latest Posts
Most Popular

Want Access
to Exclusive
Content?

SUBSCRIBE
NOW